Business Plan Basic Seminar

Do you have an idea that you would like to turn into a business? Or would you like to explore your dream of becoming an entrepreneur one day? Then the Business Plan Basic Seminar is for you! Will you have to do this alone? No, you can choose a coach who will be with you every step of the way on this hands-on journey.

Develop your business idea in agile, iterative cycles with a lot of real-life feedback. This seminar is held completely online, so you’re very flexible with every team meeting. Have your personal coach right beside you and get support from experienced lecturers.

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Business Plan Basic Seminar Cover

Target Groups: PhD Students, Students

Area of Focus: Business Design

Next Date: April 24, 2024 - July 11, 2024

Times offered per year : Every semester, beginning of April or October

Duration: One semester (12 weeks)

ECTS : Up to 3-4 ECTS (accreditation depends on the study program, Campus TUM ID: WI000159)

Language: English

Scope: 7-10 hours per week

Learning Goals: Business Creation, Business Plan, Agile Working

Business Plan Basic Seminar

You can participate in the seminar completely online or, if you live in Munich, also hybrid online and offline.

Our seminar topics cover:


Your idea will solve a specific problem. Understand this problem as deeply as possible, and conduct problem focused interviews with your customers and users.


Prototype your solution with the needs of your customers and users in mind. Show them, don’t tell. Conduct solution focused interviews with your customers and users to develop your minimum viable product.


Understand the industry you will be in, estimate your market, and differentiate your business idea from competitors already out there. Verify your positioning by USP focused interviews with your customers and users.


Develop your financial model based on the learnings from your interviews and educated assumptions. Wrap it all up in a business plan read deck.


Prepare a really good final presentation and receive input from a professional presentation trainer as well as hands-on support by your personal coach.


Application for Summer Semester 24 starts on March 13.

Join our waiting list for the upcoming semester and be the first to sign up for our courses!

Waiting List Summer Semester 24


  • NEW! Important Information & Schedule Winter Semester 2023


Contact Us

Christian Orth

Christian Orth

External Lecturer and Course Designer